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CulturalDC 2019-2020 Branding

Campaign

Agency - Three Ring Studio
Client - CulturalDC

Art enthusiasts, DC Metro Area community, tourists. CulturalDC wanted a zine-like nontraditional brochure that could double as a poster. This piece, combined with individual 12-page exhibition brochures would be used to promote their mobile arts program for the 2019-2020 season. Given the diverse work of the artists, we needed to create a look and feel that could be used to visually tie the art together across print and digital materials. Print brochures and posters were created as take-home pieces that gallery visitors could keep as a memento or promote via word of mouth. Presenting the diverse work of the artists in a coherent fashion. Creating a half-fold accordion brochure with a design that works seamlessly across folds.

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